Mental Health x Freedom To Exist

One of the most common feedback emails we get at Freedom To Exist is "I have started turning my iphone off at weekends and needed something to tell the time, Im so glad I discovered your watches!". Mental health has been in the news a lot recently, with Social Media and the use of electronic devices being widely accused of magnifying an already growing issues.

Kirsty and I had our heart set on creating our own business. After our experience at Made.com we felt driven to do our own thing after being part of a successful start up. During a flight in 2013 I settled into my seat, and politely turned off my phone as instructed...and then it dawned on me, that this 15 minute window was the only time in my life that I wasn't using my phone...and even then I was using it to tell the time, anxiously checking the minutes until I could use my phone again. Kirsty had been saying she had struggled to find a watch that she liked that would fit her, and I wanted a way to detach myself from my electronic device.

more to come...